I know I post a lot about the need for businesses to get involved in social media.  Hell, it’s half (actually more like all) of my business to get companies involved in social media.  That’s why I put Social Media Science together with Tom to create SYNND.  Just because I want businesses to get involved [...]

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To every small business owner, I’d like to check your pulse. I want to know if you’re still in the game, if there’s still life left in you.
Mainly because I’m concerned with the way marketing is changing. What once was, is no more and cannot be handled as such.
I regularly have discussions with [...]

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Who can classify themselves as an influencer and how do you position yourself as one today?

It’s a concept that has become ever popular as social media has grown and expanded around the world.  There was a time where to become an influencer it meant direct and constant involvement, building, managing and a lot of time [...]

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A new marketer or business owner that’s getting started with the whole shebang online may or may not (but is more likely to) run into a bit of a wall when getting started with a blog. It’s not the easiest thing to sit down and just churn out content as the world turns. Having to [...]

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There’s a lot of people that have jumped on the Twitter band wagon, I’m one of them. We use Twitter on a regular basis for content marketing, connection and promotion but so few of us utilize Facebook for the same.
Facebook seems to have a little mystique about it, especially with all the options – it [...]

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