Comments on: Headline Failure and Some Skull Juice http://www.charlesheflin.com/headline-failure-and-some-skull-juice/ The Social Media Frontier Thu, 28 Aug 2008 07:29:55 +0000 http://wordpress.org/?v=2.6.1 By: Charles http://www.charlesheflin.com/headline-failure-and-some-skull-juice/#comment-220 Charles Fri, 29 Feb 2008 12:56:54 +0000 http://www.charlesheflin.com/headline-failure-and-some-skull-juice/#comment-220 Hi Susan, That's absolutely correct... You should spend considerable time on your headline to draw the clicks or you shouldn't even bother writing the article ... waste of time without a good headline. Hi Susan,

That’s absolutely correct… You should spend considerable time on your headline to draw the clicks or you shouldn’t even bother writing the article … waste of time without a good headline.

]]> By: Susan Coils http://www.charlesheflin.com/headline-failure-and-some-skull-juice/#comment-215 Susan Coils Fri, 29 Feb 2008 00:05:04 +0000 http://www.charlesheflin.com/headline-failure-and-some-skull-juice/#comment-215 I find I spend more time thinking about my headlines than I do the article. You're right. If you don't get someone to actually click the headline, the rest of your article is wasted. And thanks for the links. I find I spend more time thinking about my headlines than I do the article. You’re right. If you don’t get someone to actually click the headline, the rest of your article is wasted. And thanks for the links.

]]> By: Charles http://www.charlesheflin.com/headline-failure-and-some-skull-juice/#comment-85 Charles Thu, 17 Jan 2008 03:53:33 +0000 http://www.charlesheflin.com/headline-failure-and-some-skull-juice/#comment-85 @Jansie - Thank you for stopping by. I agree it isn't the greatest but it could spawn an idea. @Mari - Thank you for dropping that link. That is a cool tool for evaluating the proposed effectiveness of a headline. @Chris - Always good advice... Thank you. @Jansie - Thank you for stopping by. I agree it isn’t the greatest but it could spawn an idea.

@Mari - Thank you for dropping that link. That is a cool tool for evaluating the proposed effectiveness of a headline.

@Chris - Always good advice… Thank you.

]]> By: Chris Guthrie http://www.charlesheflin.com/headline-failure-and-some-skull-juice/#comment-84 Chris Guthrie Thu, 17 Jan 2008 02:19:22 +0000 http://www.charlesheflin.com/headline-failure-and-some-skull-juice/#comment-84 Good points Charles, This is something I've been trying to work on as well. One thing that I think can help you is to just browse various news sites and look at news titles. See what draws you in to read that particular article and then try to use what you've learned on your own titles. Good points Charles,

This is something I’ve been trying to work on as well. One thing that I think can help you is to just browse various news sites and look at news titles. See what draws you in to read that particular article and then try to use what you’ve learned on your own titles.

]]> By: Mari Smith http://www.charlesheflin.com/headline-failure-and-some-skull-juice/#comment-83 Mari Smith Wed, 16 Jan 2008 03:57:13 +0000 http://www.charlesheflin.com/headline-failure-and-some-skull-juice/#comment-83 Hey Charles, I recently came across this nifty tool: Emotional Marketing Value Headline Analyzer http://www.aminstitute.com/headline/index.htm I'm not certain how validated the tool is; nonetheless I found it very useful for tweaking headlines. Let me know if you use it and like it, eh? Hey Charles,

I recently came across this nifty tool: Emotional Marketing Value Headline Analyzer
http://www.aminstitute.com/headline/index.htm

I’m not certain how validated the tool is; nonetheless I found it very useful for tweaking headlines.

Let me know if you use it and like it, eh?

]]> By: Jansie Blom http://www.charlesheflin.com/headline-failure-and-some-skull-juice/#comment-82 Jansie Blom Tue, 15 Jan 2008 20:51:16 +0000 http://www.charlesheflin.com/headline-failure-and-some-skull-juice/#comment-82 not too keen on the headline generator thingy, but i suppose if you're stuck, that's the way to go! not too keen on the headline generator thingy, but i suppose if you’re stuck, that’s the way to go!

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