There’s still a quiet little war being fought that erupts once in a while and spills out into mainstream. It exists between the old school marketers and the new guys that have come on the scene as advocates of change.
The confrontation always seems to boil down to who owns social media: The Marketing Team or [...]

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Think for a moment about what wisdom is.  About what it really represents.  The most simplistic definition, shortened, is that it’s a clear knowledge of what is true or right.
When you define what a pearl is, you have to take into account that there are very real pearls and very fake ones.  The finest quality [...]

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It’s amazing how advancements in technology can bring us back still in a full circle to remember out origins. Now, someone has taken the age old concept of bartering for goods and services and combined it with social media marketing.
The Tweet now has new value.
The concept, “Pay with a Tweet”, was cofounded [...]

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To every small business owner, I’d like to check your pulse. I want to know if you’re still in the game, if there’s still life left in you.
Mainly because I’m concerned with the way marketing is changing. What once was, is no more and cannot be handled as such.
I regularly have discussions with [...]

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There’s a lot of people that have jumped on the Twitter band wagon, I’m one of them. We use Twitter on a regular basis for content marketing, connection and promotion but so few of us utilize Facebook for the same.
Facebook seems to have a little mystique about it, especially with all the options – it [...]

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