With all the research being done around marketing online and how people use the web, it’s come to light that people just don’t trust corporations as much as they used to, especially not with the way that most companies have managed to smear themselves and sacrifice credibility for a quick buck. So who do [...]

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Personal branding is hitting a bit of a brick wall as of late.  To say the least, personal branding is running into branding issues.  If you ask a  lot of people what comes to mind when you mention personal branding and you’re likely to get a lot of responses centered around the typically ridiculed “social [...]

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Generally speaking, we know that the more links you attract the higher you’ll climb in the SERPs. One of the things that people are doing to push that climb and “Game” the system a little bit, from a good-guy hat perspective, is by utilizing link-bait.
The quality of the content in a variety of categories really [...]

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Let’s face it - writing sucks. No one likes to do sit down and do it all day save for the lovely copywriting geeks (and I say that as a term of endearment - many of us would be lost without good copywriters). With that said, I haven’t met too many people that can sit [...]

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You lost track of the amount of hours you have dumped into your marketing campaign in the last 4 months.  You’ve invested money over and over hiring experts in marketing to guide you through the small steps of crafting a winning strategy.  You’re finally prepped to hit the launch button - you have lift off.. [...]

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