Comments on: 5 Steps To Solid Buyer Relationships in Social Media Marketing http://www.charlesheflin.com/5-steps-to-solid-buyer-relationships-in-social-media-marketing The Social Media Frontier Sat, 04 Feb 2012 15:47:09 +0000 http://wordpress.org/?v=abc hourly 1 By: Charles Heflin http://www.charlesheflin.com/5-steps-to-solid-buyer-relationships-in-social-media-marketing/comment-page-1#comment-24602 Charles Heflin Wed, 23 Jun 2010 11:07:02 +0000 http://www.charlesheflin.com/?p=281#comment-24602 Hi Kevin, Agreed 100%, and thank you for all the comments by the way. I've witnessed a lot of marketers put extensive weight on the overall "list", as if it were some magic machine churning out conversions. If you focus all your efforts on getting a response from the list then there's certainly little to no engagement and minimal (if any) relationship building. Detail has to be given to the individual people that make up those lists. Hi Kevin,

Agreed 100%, and thank you for all the comments by the way. I’ve witnessed a lot of marketers put extensive weight on the overall “list”, as if it were some magic machine churning out conversions. If you focus all your efforts on getting a response from the list then there’s certainly little to no engagement and minimal (if any) relationship building. Detail has to be given to the individual people that make up those lists.

]]> By: kevin thomas http://www.charlesheflin.com/5-steps-to-solid-buyer-relationships-in-social-media-marketing/comment-page-1#comment-24577 kevin thomas Tue, 22 Jun 2010 17:48:01 +0000 http://www.charlesheflin.com/?p=281#comment-24577 We've often heard it said that the money is in the list, I beg to differ in my opinion the money is in the repeat business of a happy customer (step #5). When you think about it not everyone on your list is going to buy from you anyway. So I think it's good practice business wise to concentrate on your customers that you've built relationships with who continue to buy based on the value you give them. We’ve often heard it said that the money is in the list, I beg to differ in my opinion the money is in the repeat business of a happy customer (step #5). When you think about it not everyone on your list is going to buy from you anyway.

So I think it’s good practice business wise to concentrate on your customers that you’ve built relationships with who continue to buy based on the value you give them.

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